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Calculating the ROI of Marketing Events

White Paper Published By: Citrix Online
Citrix Online
Published:  Jul 02, 2010
Type:  White Paper
Length:  11 pages

This new white paper explores which marketing events offer the greatest return on investment for your budget and staff. Read survey results of marketers using different types of events, and then calculate your own event costs with the marketing events ROI calculator. Download the white paper to learn: What different types of marketing events cost and how to calculate the ROI of individual events; How to create a marketing events strategy that gets the most mileage out of your resources; Why Webinars provide the greatest ROI for your marketing budget.



Tags : 
citrix online marketing, gotowebinar, roi calculator, marketing event, interactive/pr agencies, search marketing agencies, traditional agencies, marketing software, web analytics, webinars & web conferencing, customer experience/engagement, social media marketing

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