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Reputation Monitoring

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White Paper Published By: SkillSoft MKG     Published Date: Feb 15, 2011
What value does SkillSoft training provide to individuals and organizations? In late 2010 we asked KnowledgeAdvisors, the world's largest learning analytics firm, to conduct an independent study that would answer this question.
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training, skillsoft, elearning, e-learning, employee training
    
SkillSoft MKG
White Paper Published By: ESET, LLC.     Published Date: Jan 18, 2011
Download this Tech Brief to learn the five common complaints IT professionals have with antivirus software and how you can find software that does the job right.
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eset, antivirus software, malware, it professional, security
    
ESET, LLC.
White Paper Published By: Visible Technologies     Published Date: Jul 24, 2009
The impact of the social conversations has dramatically increased. More than 133 million blogs have been indexed since 2002. Twitter has doubled in size this year alone to roughly 30 million users, who create 1,500 new "Tweets" every second. Facebook's 35-year-old-plus demographic grew to 12 million users in the first quarter of 2009. But that's only part of the story. The results from search engines are even more important. 2,300 searches are performed every second of every day.
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social networking, digital age, reputation, social networking, visible technologies
    
Visible Technologies
White Paper Published By: SAS     Published Date: Mar 21, 2013
Optimization is the key to delivering ever-increasing ROI, with flat or declining marketing budgets. In this whitepaper, learn best practices for optimizing your marketing activities, and do more with less.
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optimization, marketing, data, best practices, emerging marketing
    
SAS
White Paper Published By: Silverpop     Published Date: Feb 04, 2013
Strategies, tactics, videos and worksheets aimed at educating and empowering you to tackle the six biggest digital marketing trends in 2013 and giving you a leg up on the competition.
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digital marketing, email marketing, automation, mobile, user experience
    
Silverpop
White Paper Published By: Silverpop     Published Date: Feb 04, 2013
Tips and strategies from Silverpop thought leaders and resident marketers, as well as our partners and customers.
Tags : 
engagement, testing, optimization, email marketing, best practices
    
Silverpop
White Paper Published By: Gleanster     Published Date: Nov 10, 2011
This comprehensive 25-page benchmark report explores the elements of a successful BI strategy along with a full vendor landscape. Some of the best examples of rapid ROI from BI projects are associated with tactical implementations that emphasize immediate results over a perfect system architecture.
Tags : 
customer experience/engagement, business intelligence, reputation monitoring, market research, usability
    
Gleanster
White Paper Published By: Syncapse Corp.     Published Date: Jul 15, 2011
This study will examine the five leading contributors to Facebook fan value: (1) Product Spending, (2) Brand Loyalty, (3) Propensity to Recommend, (4) Brand Affinity and (5) Earned Media Value.
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enterprise social media, social media management, social media measurement, interactive/pr agencies, search marketing agencies
    
Syncapse Corp.
White Paper Published By: Kaon     Published Date: Jul 07, 2011
In this white paper, learn why the marketer's primary mission is to clarify that differentiation and how to find successful marketing tools and techniques to do just that.
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kaon interactive, differentiation, competitive advantage, marketing challenge, perception
    
Kaon
White Paper Published By: MediaVantage     Published Date: May 03, 2011
A whitepaper for PR professionals that gives you the intelligence to analyze why and when to adjust your strategic communication plans.
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mediavantage, monitoring, measurement, communications, reptutation management
    
MediaVantage
White Paper Published By: MediaVantage     Published Date: May 03, 2011
Social media has changed the velocity of crises and how companies must manage them. It's time to speed up to keep pace. The Speed Kills whitepaper offers tips for managing crisis in the era of social media.
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mediavantage, social media, crisis communication, public relations, reputation management
    
MediaVantage
White Paper Published By: MediaVantage     Published Date: May 03, 2011
Read the top five reasons why companies have chosen MediaVantage to help them effectively manage their brand, corporate reputation, media relations and stakeholder relationships.
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mediavantage, canada, social media monitoring, measuring and reporting social media, manage pr teams
    
MediaVantage
White Paper Published By: Eloqua     Published Date: Mar 16, 2011
This whitepaper demonstrates how the fastest-growing companies are using Revenue Performance Management, or RPM, to break down silos between sales and marketing and drive explosive revenue growth.
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benchmarking, forecasting, joe payne, lead management, lead scoring
    
Eloqua
White Paper Published By: Pinpoint Systems Corporation     Published Date: Feb 07, 2011
Guidelines for Implementing an Enterprise Interactive Marketing Solution to Execute a Relationship Marketing Strategy
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relationship, interactive, marketing, call centers, multi channel
    
Pinpoint Systems Corporation
White Paper Published By: MediaVantage     Published Date: Jan 06, 2011
An informative new whitepaper on the 5 essential changes to the PR Cycle offers important insight into how you can accurately monitor your brand in the marketplace and respond effectively to consumer and media needs and interests.
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mediavantage, social media, monitoring, reputation, pr tips
    
MediaVantage
White Paper Published By: BzzAgent     Published Date: Dec 22, 2010
Learn the truth about measuring the sales impact and ROI of social media
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social media, measurement, roi, word of mouth, social marketing
    
BzzAgent
White Paper Published By: Emotive Brand     Published Date: Jan 27, 2010
The concepts of "brand" and "reputation" are often seen as one and the same. However, when viewed separately, significant opportunities arise to improve both. The road to successful branding has never been more complex or challenging. What started, as a one-way lane going directly from the manufacturer's door to the buyer's door is now an everexpanding, two-way, multi-lane superhighway with intersections, tollbooths, and rest stops.
Tags : 
emotive brands, reputation, branding, brand, reputation monitoring
    
Emotive Brand
White Paper Published By: iPerceptions     Published Date: Mar 18, 2008
A response to Chapter 5 (Why Satisfaction Surveys Fail), of Fred Reicheld's "The Ultimate Question", this white paper clearly illustrates the importance of tuning into the voice of the customer.
Tags : 
survey, surveys, poll, polls, polling
    
iPerceptions
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