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Published By: Bronto     Published Date: May 31, 2018
What you'll learn: • Why batch-and-blast email is losing its effectiveness and the email techniques to replace it. • How techniques like user-generated content and the mining of unstructured data can boost email effectiveness. • What artificial intelligence is offering today – and what it could offer years from now. • How omnichannel merchants can leverage physical locations as part of their online strategy.
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trends, ecommerce, marketing, strategy
    
Bronto
Published By: Limelight Networks     Published Date: Aug 08, 2011
Learn how to use mobile to generate the highest consumer engagement and conversion rates by customizing the mobile experience, scaling for delivery across mobile devices, and connecting the online and offline worlds.
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limielight networks, mobile commerce, mobile marketing, mobile shopping, mobile strategy, mobile retail
    
Limelight Networks
Published By: SeeWhy     Published Date: Nov 28, 2011
Learn quick changes you can make to your website this week that will double your email address capture. This webcast also reviews tips for driving eCommerce revenue through promotional emails, and teaches you how to put a $ value on every email address - both designed to help you optimize your overall online marketing strategy.
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seewhy, marketing, email, email address, promotional emails, email marketing, web analytics, business intelligence, market research, email marketing services/software, list management
    
SeeWhy
Published By: Thismoment     Published Date: Oct 08, 2014
So, you’re thinking about incorporating user-generated content (UGC) into your ecommerce strategy? More than just a novelty, UGC has become a very real and material way for retailers to build brand affinity and make the cash register ring. If you add all your fans and followers across Facebook and Twitter, and if you are like most retailers, you’ve already got a huge fan base that is ready, willing and able to start the selling for you. So, what are you waiting for? Here are our 6 tips for driving more sales with UGC.
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user-generated content, e-commerce stratagies, ugc, brand affinity, business intelligence, market research, e-commerce, sales
    
Thismoment
Published By: EPiServer Inc.     Published Date: Sep 16, 2013
E-commerce is everywhere. More people are shopping for a greater variety of products than ever before. And while some countries are ahead, in all developed economies it is a matter of when, not if, e-commerce will become a significant revenue stream for every retail business. In this guide, we'll look at seven lessons today's retailers should learn if they are to gain maximum benefits from their e-commerce operations. Together, these lessons can help take your e-commerce operation forward enabling you to capture more sales, more often.
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e-commerce solutions, customer experience management, e-commerce strategy, e-commerce success, social e-commerce, mobile e-commerce, shopping cart software, sales
    
EPiServer Inc.
Published By: EPiServer Inc.     Published Date: Sep 16, 2013
B2B e-commerce is a rapidly expanding market, on track to more than double the B2C e-commerce market in 2013. Download this paper to learn how you can successfully develop and implement a B2B e-commerce strategy.
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b2b e-commerce, e-commerce strategy, b2b e-commerce strategy, e-commerce solutions, sales
    
EPiServer Inc.
Published By: RackSpace Hosting     Published Date: Apr 16, 2010
The business demands a solution which maximizes return while investing enough to mitigate perceived business risks, which requires technologies that align with the business's goals and objectives.
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rackspace hosting, e-commerce strategy, risk mitigation, managed hosting services, e-commerce solutions
    
RackSpace Hosting
Published By: Oracle     Published Date: Feb 03, 2012
This white paper details a commerce-anywhere approach that encourages businesses to extend their concept of the research and purchase process beyond individual transactions.
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service, software-as-a-service, pms, product management
    
Oracle
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
If you’re looking to improve sales performance, optimize ecommerce, implement marketing automation, expand social media, deliver better customer service, or utilize accurate Configure-Price-Quote (CPQ) – it’s all Oracle. And, the icing on the cake? All of these solutions are integrated, but modular. We offer a breadth of solutions that you can not only buy individually, but can also easily integrate with existing or additional solutions as your business needs grow. Adapt your customer experience strategy to new technology in Forrester's navigate the future of CRM in 2017 Report.
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mobile, artificial intelligence, chatbots, internet of things, integrated suite, cloud solutions
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: Amadesa     Published Date: Apr 19, 2011
The e-tailing group and Amadesa conducted research on website conversion rate optimization through which insight was gained from 160 online merchants. Download the whitepaper now and learn the 7 secrets to successful website testing & targeting.
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lauren freedman, e-tailing group, amadesa, conversion rate optimization, ecommerce marketing strategy, website optimization, a/b testing, multivariate testing, content targeting, split testing landing pages, increase website conversions, landing page optimization, website testing, multivariate analysis, shopping cart optimization, content management systems, web analytics, e-commerce solutions, payment processing, shopping cart software
    
Amadesa
Published By: MuleSoft     Published Date: Jul 13, 2018
"Today, more and more brands are building an eCommerce presence. eCommerce is now considered the “new way to shop,” and this means that businesses must build a robust eCommerce strategy in order to succeed in the market. The reality, however, is that eCommerce projects take up to 9+ months to develop, with 3 months of that time dedicated to integration. This long development process can hinder speed to market––thereby obstructing key business initiatives. Download this whitepaper to learn how to build an eCommerce platform more quickly and the role of APIs in the process."
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MuleSoft
Published By: Oracle     Published Date: Oct 22, 2015
In high volume, low margin grocery retailing, merchants have to be on their toes when it comes to driving customer demand and loyalty. This comprehensive eBook details the essential steps required to enable a commerce anywhere strategy in grocery retail. With specific attention to developing a strategy, optimizing inventory, ensuring planning is targeted and scientific, and the power of real-time analytics will provide the reader an actionable plan for success.
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oracle retail. grocery retailing
    
Oracle
Published By: ATG, Inc.     Published Date: Oct 07, 2010
This research should help define how to best include mobile as part of an integrated commerce strategy.
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atg, mobile commerce, ebusiness, internet shopping
    
ATG, Inc.
Published By: Localytics     Published Date: Mar 25, 2013
This best practice guide provides specific recommendations for retailers who want to leverage native apps for m-commerce to grow mobile revenues and build loyalty.
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m-commerce, apps, mobile commerce, mobile apps, m-commerce strategy, localytics
    
Localytics
Published By: Bridgeline Digital     Published Date: Jan 10, 2013
Designed to help companies assess their B2B eCommerce maturity, this report outlines a general framework that B2B eCommerce professionals can use to gauge how they are developing with respect to a similarly situated peer group.
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b2b, b2b ecommerce, b2b ecommerce maturity, b2b ecommerce strategy, e-commerce
    
Bridgeline Digital
Published By: Bronto     Published Date: Jul 25, 2017
Average eCommerce conversion rates range from 2 to 5%. Yet, many retailers are reluctant to automate browse recovery emails because they have these questions: How will consumers respond to emails generated from an online shopping session? Will they view the emails as intrusive? Will that increase my unsubscribe rates? Will automated browse recovery emails really get shoppers to come back and buy from my website? If you haven't started using a browse recovery strategy, or if you have but haven't seen the same ROI, you're in the right place. Here is the four-step game plan we developed based on our customers who have been the most successful in applying a browse recovery strategy.
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browse recovery, recovery emails, online shopping, ecommerce, browse recovery strategy
    
Bronto
Published By: IBM     Published Date: Jun 07, 2012
You need a single view of the customer, inventory orders and shipments everywhere - across all channels, from order initiation through to fulfillment, including returns. So you know exactly what you need, where you need it and when. Access the perfect order briefcase to learn how you can achieve.
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e-commerce, b2b, commerce, ibm, inventory, customer, b2b, marketing, cross channel, sales, lead generation & automation
    
IBM
Published By: Oracle Commerce Cloud     Published Date: Sep 06, 2017
"Oracle, DigitasLBi and Spindrift surveyed over 300 director level ecommerce professionals around the globe to determine their investments, strategy and business concerns. Download this research report to learn key trends in eCommerce budgets and technology investments; criteria used to measure success and performance; and actions you can take to improve digital business success."
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Oracle Commerce Cloud
Published By: Bronto     Published Date: Feb 01, 2018
We surveyed ecommerce executives from the US, the UK, Canada, Australia and the Netherlands to learn more about their best practices. We wanted to know more about their top priorities, how they’re responding to consumer needs and how they’re optimizing their digital and mobile strategies, among other insights. What are the obstacles they’re facing, and which technologies do they think are key for future success? What You’ll Learn: • The channels and tools they’re focusing on for driving sales and profits. • How brick-and-mortar and ecommerce can complement one another. • Their take on mobile strategy and optimization by device. • The technologies they would invest in if time and money were no issue.
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ecommerce, consumer needs, retail
    
Bronto
Published By: Bronto     Published Date: May 31, 2018
Ecommerce executives in the US, the UK, Canada and Australia are forging new frontiers for retailers around the world. We wanted to know more about the broad consumer population they represent and how they're meeting their many needs, adapting to the competitive retail market, optimizing their digital and mobile strategies, and what their top priorities are moving forward – among other things. What obstacles and opportunities do they foresee, and which technologies are they excited about? What you'll learn: • Their take on mobile strategy. • The channels and tools they’re focusing on to drive sales and profits. • The technologies they would invest in if time and money were no issue.
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ecommerce, retail, market, optimization, mobile
    
Bronto
Published By: IBM     Published Date: Mar 04, 2009
The online customer experience, Web 2.0 and the consumerization of technology are driving online sales strategies, as well as the demand for site redesigns and upgrades. Use this Magic Quadrant during vendor evaluation and selection.
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"ibm, ecommerce, web 2.0, magic quadrant, vendor evaluation, vendor selection, crm strategy, e-crm, business-to-business b2b, business-to-consumer, b2c, gartner, software as a service, saas
    
IBM
Published By: dinCloud     Published Date: Jun 19, 2018
Too often, the debate about IT is dominated by a narrow focus on near-term objectives: shrill cries claim that the business will stop (or fail) if a feature isn’t added to the ecommerce site, if the mobility platform isn’t improved, if the network and compute back end aren’t upgraded, if storage and database performance isn’t accelerated. Often, these changes are truly essential, and demand immediate attention. However, midmarket firms can’t assemble a meaningful strategy from point responses to near-term issues. Increasingly, midmarket enterprises are finding that continued operational success requires an “agile-cloud” – an agility-oriented, cloud-based IT strategy that addresses the three core changes faced by midmarket firms: the changing nature of business infrastructure, the accelerating pace of change in business, and the expanding scope of IT.
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empowered, it< tech, ecommerce
    
dinCloud
Published By: Forrester     Published Date: May 10, 2012
More people own smartphones than ever before and they're using them more often too. This makes a mobile marketing strategy crucial for any interactive marketer. Yet today we find that although mobile budgets are beginning to increase, the majority of interactive marketers are just starting to experiment, and many still treat mobile phones as mini-PCs. This report explains how marketers at each phase of mobile marketing evolution should craft successful mobile campaigns by hewing to three key principles: immediacy, simplicity, and context.
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emerging methods, brand tactics, mobile channel for consumers, ecommerce, consumer mobile activities, mobile marketing, media mix, emerging media, consumer mobile devices, mobile advertising, web analytics, business intelligence, market research, email marketing services/software
    
Forrester
Published By: Znode     Published Date: Jan 10, 2011
Using a Multi-Store Ecommerce Strategy to Significantly Increase Customer Acquisition. As Ecommerce becomes a leading strategy for businesses, online retailers are presented with a challenge: how to increase sales by personalizing the customer shopping experience and strengthening the brand. The solution is to develop a multi-store strategy that "divides and conquers" this challenge. Retailers can develop several online stores that cater to distinct customer demographics, optimize separate checkout flows based on product, or improve conversion rates in marketing campaigns.
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znode, marketing, ecommerce, online distribution, retail, development, integration, erp, customer experience/engagement, e-commerce solutions, payment processing, shopping cart software
    
Znode
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