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customer experiences

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Published By: Adobe     Published Date: Feb 08, 2016
Today, customers make decisions about brands on a moment-by-moment basis. They expect personal and authentic experiences that build connections and deepen relationships with their favorite brands. New technology makes it possible to deliver on these expectations and succeed in today’s new era of marketing.
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adobe, marketing, new era, crm, brands, experience, customer expectations, emerging marketing, internet marketing, crm & customer care
    
Adobe
Published By: DocuSign     Published Date: Apr 24, 2018
DocuSign can help you deliver customer experiences (CX) that will have your users (customers, employees, vendors, and others) rewarding you with positive responses and greater loyalty. This How-To Guide shows how you can apply electronic document review and approvals to empower the very best interactions from any device.
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DocuSign
Published By: CrowdTwist     Published Date: Nov 28, 2017
In today’s competitive retail environment, it’s not enough to simply meet customer expectations. Brands must exceed them with exceptional customer experiences that make customers feel heard, valued, and devoted to the brand. Brands across industries are embracing engagement-based loyalty programs because they deliver emotionally resonant experiences that go far beyond discounts. Omnichannel loyalty programs deliver rich, nuanced customer data about customers’ profiles, behaviors and needs, so that brands can deliver them more relevant experiences.
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CrowdTwist
Published By: CrowdTwist     Published Date: Apr 05, 2018
In 2018, brands should be investing more time and money into fostering customer loyalty. Winning new customers is important to grow a business, but keeping existing customers satisfied and loyal is crucial to a brand’s success. What are the drivers of brand loyalty?What keeps customers coming back? Which brands are leading the pack? In this e-book, we’ll highlight 20 brands that are investing in the brandcustomer relationship to deliver the high-quality products and services that create the exceptional customer experiences that drive loyalty.
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customers, optimization, organization, branding, crowdtwist, business
    
CrowdTwist
Published By: SAP     Published Date: Nov 04, 2015
Download this executive summary of the 2015 Customer Experience Risk Study and learn: -Why at-risk customers often account for over 10% of potential revenue -How retailers miss over 80% of problem occurrences -How to take a customer-value lens to understand problematic experiences -How to measure on impact, as the frequency of issues can be deceiving
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customer experience, sap, at-risk customers, potential revenue, problem occurences, customer-value, measuring on impact, emerging marketing, crm & customer care, marketing research
    
SAP
Published By: IBM     Published Date: May 05, 2016
Join this webinar to get a deep dive into the Customer Experience in Retail and to hear how retailers are performing across multiple dimensions. See the results from the Customer Experience Index Survey, assessing more than 550 retailers in 23 countries. The Customer Experience Index Survey findings: - Explore how retailers are creating differentiated brand experiences for their customers across channels - Provide a benchmark for your brand experience in terms of capability, coverage and compliance. - Assess your aptitude for responding with relevance and speed to the priorities that matter most to your customers
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ibm, retail, customer experience, customer experience survey
    
IBM
Published By: Adobe     Published Date: Feb 22, 2016
Customer experience has officially taken center stage in 2016. Adobe partnered with Econsultancy to bring you the 2016 Digital Trends report. After surveying 7,000 marketing professionals, it’s clear that marketers are more focused than ever on creating relevant and contextually targeted customer experiences.
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adobe, digital trends, econsultancy, monitization, engagement, mobile, search marketing, email marketing, website development, emerging marketing, social media, advertising agencies, internet marketing, crm & customer care, e-commerce, traditional marketing, sales
    
Adobe
Published By: IBM     Published Date: Aug 01, 2016
As digital transformation accelerates, the opportunity to engage customers digitally has never been greater — but so has the threat of not delivering great customer experiences. In order for customer insights professionals to compete, the use of customer understanding to optimize experiences at scale must be at the heart of all digital transformation initiatives. Digital intelligence provides a vision and approach that captures a holistic view of the customer in order to optimize digital interactions, engagements, and experiences. During his talk James McCormick will describe the vision and need for digital intelligence; the approach needed to make it a strategic initiative, and ultimately, how it will provide a competitive advantage.
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ibm, commerce, customer experience, analytics, customer engagement, customer insight, crm & customer care
    
IBM
Published By: QuickPivot     Published Date: Mar 28, 2016
Welcome to the retail landscape of 2016. Customer data is a monster unleashed. Newly self-aware customers and rapidly advancing technology create challenges for brands looking to get a foothold and truly deliver the relevant, real-time experiences those customers have come to expect. QuickPivot’s research brief “2016 Retail Predictions, Insights from Industry Gurus”, provides the insights businesses like yours need.
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retail, commerce, shopping, mobile, insights, predictions, channels, sales, data, niche, audience, emerging marketing, internet marketing, crm & customer care, e-commerce
    
QuickPivot
Published By: Adobe     Published Date: Aug 02, 2017
This digital trends report shows that this era of experience is definitely here, but it also highlights some key challenges for businesses making the change. For example, the respondents overwhelmingly claim that customer experience is their most exciting opportunity. Many of them are investing in content and design, looking to create those experiences that will feel personal, compelling and memorable.
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customer experience, insights, shared service value, consolidated services, global services division, organization optimization, social analytics, accounts receivable
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Once again, we joined forces with Econsultancy to understand the current state of digital marketing and to offer you the latest digital trends. We compiled the results from more than 14,000 marketers who responded and are sharing the insights in the Digital Trends 2017 report. Read the report to learn: What challenges and opportunities marketers see in 2017 Where marketers will be focusing their efforts this year How marketers are looking beyond marketing to create outstanding customer experiences Simply fill out the form to download the report.
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adobe digital report, digital trend 2017, marketing opportunities, marketing challenges, customer experience, emerging marketing, customer experience/engagement
    
Adobe
Published By: Adobe     Published Date: May 15, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: Increasing digital marketing activities and budgets Investing in well-designed user journeys that facilitate clear communication Valuing creativity and design to differentiate their brands Combining digital skills with technology to improve customer experience
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Adobe
Published By: Adobe     Published Date: Apr 17, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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Adobe
Published By: Adobe     Published Date: May 04, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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Adobe
Published By: MicroStrategy     Published Date: Jan 23, 2019
The MicroStrategy 2018 Global State of Enterprise Analytics Report, which surveyed 500 decision-makers from around the globe, reveals that leading organizations create a competitive edge through their use of data, with 63% experiencing improved efficiency and productivity, 57% realizing faster, more effective decision making, and 51% achieving better financial performance. Other top benefits include improved customer experiences, improved customer acquisition and retention, and the identification and creation of new revenue streams—all keys to digital transformation. What else did the 2018 report reveal? Read all the insights with both global and geo-specific views here. This infographic shares a few highlights from the new 44-page report which serves as a benchmarking resource for all data-driven organizations.
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MicroStrategy
Published By: MicroStrategy     Published Date: Apr 11, 2019
The MicroStrategy 2018 Global State of Enterprise Analytics Report, which surveyed 500 decision-makers from around the globe, reveals that leading organizations create a competitive edge through their use of data, with 63% experiencing improved efficiency and productivity, 57% realizing faster, more effective decision making, and 51% achieving better financial performance. Other top benefits include improved customer experiences, improved customer acquisition and retention, and the identification and creation of new revenue streams—all keys to digital transformation. What else did the 2018 report reveal? Read all the insights with both global and geo-specific views here. This infographic shares a few highlights from the new 44-page report which serves as a benchmarking resource for all data-driven organizations.
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MicroStrategy
Published By: Adobe     Published Date: Jun 26, 2019
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide! The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe. Key topics that you’ll read more about in this year’s report: • Optimising customer experience and delivering personalised experiences in real time. • Using data better for smarter audience segmentation and targeting. • Be wary of walled gardens. Control and own the data, and always be compliant. • Automation is the future. Understand the benefits, learn how to use it.
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Adobe
Published By: Salesforce     Published Date: Nov 09, 2018
The pillars that are driving a superior customer service experience are changing. It used to be that just answering a customer’s question correctly and in a somewhat timely manner would cut it — but in 2016 that’s not so. Your customers carry more devices, and are more connected, informed and empowered. Today’s ultra-smart customer demands connected, seamless interactions, experiences where they can choose the service that best suits their needs and consistently offers personalized journeys across all devices. More often than not, the future of business success often depends on whether companies can deliver on those expectations.
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Salesforce
Published By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
By investing in your customer experience teams, next-generation approach, and customers, you empower the modern customer across all touch points and create remarkable experiences. Oracle has the most complete set of customer experience cloud applications to help you meet change, achieve growth, and drive customer loyalty.
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service, commerce, cpq, cloud, sales, social, marketing
    
Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
Published By: MindTouch     Published Date: Mar 18, 2019
Improving contact center efficiency remains a top priority for most service professionals. Yet, the impetus for doing so has shifted from a conversation about cost toward a greater focus on the customer experience. The reason is simple: contact center efficiency costs are intertwined with the customer experience. Increasingly, controlling cost in the contact center depends on the extent to which an organization can meet the growing demand for A+ customer self-service experiences. When I have a question, customers now ask, is it quick and easy to find an answer? Three important pillars of contact center efficiency now depend on the answer to this question.
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MindTouch
Published By: Oracle     Published Date: Feb 24, 2015
30 seconds or less. The average length of time that consumers spend reading or listening to online marketing communications . Marketers today are now equipped with the strategies and technologies to better capture consumer attention. To do this, they need to orchestrate individualized customer experiences across the digital channels. Read on for a statistical profile of today’s distracted consumer, followed by actionable tips for effectively communicating and converting this new type of consumer.
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oracle, marketing, consumers, attention, message, distractions, communications, conversions, expectations, profile, experiences, individual, brand advocates, interactions, technology, search marketing, email marketing, emerging marketing, social media, advertising agencies
    
Oracle
Published By: Evergage, Inc.     Published Date: Nov 13, 2014
Start Turning More Visitors into Customers There’s no way around it – the future of Digital Marketing is Personalization. By presenting your online audiences with relevant, personalized content in real time, you can create engaging experiences that increase conversion rates by as much as 300%. This FREE eBook can help you turn visitors into customers with inspirational examples and ideas for: • Bounce Prevention • Relationship Building • Visitor Conversion • Creating Advocates
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website personalization, customer-website interaction, real-time, website development, internet marketing, marketing research
    
Evergage, Inc.
Published By: Curalate     Published Date: Aug 16, 2017
Digital technology has completely changed how we discover products, engage with brands and share our experiences with others. Amazon revolutionized customer feedback and product reviews. Social media transformed the way people share word-of-mouth recommendations, connecting shoppers to off-the-cuff opinions, compelling visual content and real-life experiences from peers and influencers they follow and admire. Sure, TV, radio and print ads are still part of the mix but they hardly carry the same weight as they did in years passed. This statistic speaks volumes: 92% of consumers trust peer recommendations over branded advertising. With the advent of social media and digital technology, brands have a powerful new tool at their disposal that brings word-of-mouth to the masses: usergenerated content (UGC).
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ugc, user generated content, revenue, curalate, social media, millenials
    
Curalate
Published By: Applause Israel     Published Date: Jun 19, 2018
At the center of every shopping experience is the payment process. The way that brands connect their products and services to their customers, and in turn receive their payments, is the foundation upon which shopping is built. Digital payments, both online and in-store, are transforming that foundation. 80% of Americans are now shopping through online channels on at least a monthly basis, and digital payments have become a primary stream of revenue for brands across all channels1. While offering digital payment options has the potential to simplify life for customers and increase conversion rates, they are creating an additional layer of complexity that is challenging to keep up with. Between the expanding number of digital payment technologies, the increasing number of devices payments can be completed on, and the continuous blurring of digital and physical buying experiences, it is critical to ensure payments will be successful for every person on every device and in every location.
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Applause Israel
Published By: Magento     Published Date: Nov 15, 2017
To compete for your customer’s loyalty and share of wallet, you need to deliver an optimized experience. But to truly grow your business you need to examine your competitive strategy. Here are four steps to delivering value to customers, beating your competition and winning market share: 1. Create Engaging Customer Experiences 2. Scale for Growth 3. Boost Efficiency 4. Empower Innovation
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Magento
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