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Published By: Adobe     Published Date: Aug 22, 2013
Online video plays a critical role in today's digital marketing strategies for engaging with consumers. With a majority of U.S. web users regularly watching video, the potential for online video is clear: It can effectively drive clicks and conversions, turning casual consumers into loyal customers. Conversion is one of the most powerful and easily measurable benefits of video. A well-placed video supporting complex products and services can create up to a 90% conversion uplift.
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online video, online video marketing, digital marketing strategies, video marketing
    
Adobe
Published By: Sitecore     Published Date: Mar 24, 2017
Getting started with personalization can seem overwhelming. We show you how with 10 easy tactics, from distinguishing between first-time web visitors and existing customers, to using real-time data to understand which calls to action will lead to conversions.
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personalization, context marketing, digital experience, customer experience
    
Sitecore
Published By: Limelight Networks     Published Date: Nov 02, 2011
Learn how to turn content assets into online consumer engagement and higher web conversions.
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content assets, content marketing, engagement, web conversion, limeilght, strategic marketing, master, search marketing agencies
    
Limelight Networks
Published By: Akamai     Published Date: Jul 22, 2010
This slide version of a recorded event delivers key findings of an in-depth consumer survey studying travel Web site functionality and conversion rate satisfaction. Host Margaret Rivera of Akamai and presenter Caroll Rheem, Director of Research at PhoCus Wright, define best practices for fast, reliable travel Web sites.
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akamai, travel, site performance, phocuswright, customer experience, usability, travel ecommerce, web load
    
Akamai
Published By: TimeTrade Systems Inc.     Published Date: Apr 21, 2011
Business-to-business CMOs need to stay current on emerging technologies that improve customer engagement. This Forrester Research report overviews new technologies marketers us to improve customer acquisition and engagement at different stages of the customer life cycle.
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b2b marketing, marketing tools, lead generation, marketing technology, website conversion, timetrade, forrester, jeff ernst
    
TimeTrade Systems Inc.
Published By: Neustar     Published Date: Aug 20, 2012
Viewers will learn how to utilize customer data combined with next generation marketing analytics to create granular consumer segmentation that can be put to action in real-time on their Websites.
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web analytics, site optimization, segmentation, customize messaging, custom offers, marketing strategy, personalized website, custom landing page
    
Neustar
Published By: Dell Software     Published Date: Oct 03, 2013
Download Beyond Web Analytics: Understanding the why behind the what of online customer behavior and see how Foglight User Experience Management can help your business better understand your customers’ online behavior and increase customer conversions.
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web analytics, foglight, dell, user experience management, customer behavior tracking, customers, best practices, increase customer conversion
    
Dell Software
Published By: Dell Software     Published Date: Oct 03, 2013
To see how UEM has turned into “the most effective transformer for better IT business alignment,” download User Experience Management and Business Impact – A Cornerstone for IT Transformation today.
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web analytics, foglight, dell, user experience management, customer behavior tracking, customers, best practices, increase customer conversion
    
Dell Software
Published By: Dell Software     Published Date: Oct 03, 2013
Industry analysts EMS interview three users of Foglight from Dell to underscore the appeal of UEM, its essential value to IT, as well as Foglight versatility in supporting UEM’s multiple facets. Download How Foglight Makes User Experience Management a Reality: Three Case Studies today.
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web analytics, foglight, dell, user experience management, customer behavior tracking, customers, best practices, increase customer conversion
    
Dell Software
Published By: Limelight     Published Date: Jul 31, 2012
How to Master the Art of Content Marketing will show you best practices, tips, and solutions for turning content assets into online customer engagement and higher web conversion rates.
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limelight, networks, content marketing, content, marketing, best practices, marketing strategies, marketing solutions
    
Limelight
Published By: SiteSpect     Published Date: Apr 14, 2015
This e-book explores 12 strategies for maximizing conversion rates by examining the elements that are either helping or hindering the customer experience. Once you thoroughly understand these strategies, you can use multivariate testing and site optimization to improve your web and mobile conversions.
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conversion, optimization, conversion optimisation, increase conversion rate, increase conversion rates, increase online conversion rates, increase online conversion rate, increase conversions
    
SiteSpect
Published By: Marketo     Published Date: Dec 14, 2015
In this on-demand demo, learn how leading enterprise marketing teams are leveraging Marketo’s customer engagement platform to increase lead conversion, improve marketing ROI and integrate social campaigns.
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webinar, marketo, demo, crm, lead conversion, marketing, roi, emerging marketing
    
Marketo
Published By: Mobify     Published Date: Jul 22, 2014
Hoping to improve your Mobile ecommerce strategy and increase conversions? The 2014 Mobile E-Commerce Strategy Playbook will give you four strategic methods to increase mobile conversion rates, revenue and customer satisfaction.
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mobile commerce, mcommerce, ecommerce, mobile shopping, m-commerce, e-commerce, retail, online retail
    
Mobify
Published By: Mobify     Published Date: Jul 22, 2014
This Black Friday, 50% of traffic will be from mobile. Are you ready? This guide will give you actionable advice on how to capture your share of this year’s holiday spending spree. This guide gives you actionable advice to make the most out of the remaining time before Black Friday 2014 to optimize for higher conversions.
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black friday, mobile commerce, mcommerce, ecommerce, mobile shopping, m-commerce, e-commerce, retail
    
Mobify
Published By: Affirm     Published Date: Jan 05, 2016
This article discusses how webrooming affects retailers and how online merchants can respond to maximize conversions on their sites.
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affirm, webrooming, online retail, ecommerce, e-commerce
    
Affirm
Published By: Affirm     Published Date: Jan 22, 2016
This article discusses how webrooming affects retailers and how online merchants can respond to maximize conversions on their sites.
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affirm, webrooming, online retail, ecommerce
    
Affirm
Published By: Ensighten     Published Date: Jul 17, 2012
Learn how Tag Management Systems optimize deployment, performance and ROI of digital marketing, while accelerating page load. Add, remove and modify all third-party services like web analytics and conversion pixels via a single interface.
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tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization
    
Ensighten
Published By: Ensighten     Published Date: Aug 02, 2012
Watch the playback on the hidden costs of website Javascript tagging in time, resources, page speed and stability. Hear the benefits of tag management systems and what to look for, plus hear how Sony increased web analytics ROI, while speeding page load.
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tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization
    
Ensighten
Published By: Limelight Networks     Published Date: Feb 14, 2012
Learn how to turn content assets into online consumer engagement andhigher web conversion rates. In this report, you'll find: An overview of content marketing strategies and solutions Keys to content development success Must-haves for content
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content management systems, marketing software
    
Limelight Networks
Published By: Limelight Networks     Published Date: Apr 03, 2012
Learn how decreasing the time it takes to interact with your website increases engagement, response, and conversion. In this report, learn: *Why slow page-loading sabotages your marketing *Proven ways to improve performance *How to boost speed across mobile devices
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limelight, marketing, webpage, internet, digital marketing, webpage speed, internet connection, interactive marketing
    
Limelight Networks
Published By: Limelight IT     Published Date: Jul 31, 2012
How to Master the Art of Content Marketing will show you best practices, tips, and solutions for turning content assets into online customer engagement and higher web conversion rates.
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storytelling, content marketing, marketing automation, aggregation, video, integration, sustainable workflow, target content
    
Limelight IT
Published By: Evergage     Published Date: Nov 18, 2013
Evergage increases conversions by helping your website respond in real-time with personalized messages to people based on where they clicked and who they are – all without coding.
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real-time web personalization, data driven marketing, data driven messaging, user engagement, one-to-one marketing, personalized marketing, dynamic content, smart messaging
    
Evergage
Published By: Unica     Published Date: Mar 02, 2010
Download Top 7 Tips for Boosting Online Conversion to find gold in your online interaction data.
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online marketing, web site personalization, web analytics, personalized communications, email marketing, online interaction data, online conversion, unica
    
Unica
Published By: Internap     Published Date: Dec 29, 2011
Performance plays a vital role in the success of your online applications and web-based content - whether you are processing millions of transactions, delivering business-critical software or servicing a massive gaming community. Research shows that even one second of delay on a typical website can result in 7% fewer customer conversions. For many businesses, that means lost revenue and damage to their brand. As cloud is becoming an increasingly viable infrastructure choice for enterprise applications, it is essential to select a high-performance cloud service that will support the best possible experience for your end users. Determining the right cloud solution for your needs also necessitates thorough analysis of the level of security, control, customization and support your business requires. In this webcast, thought leaders from Gartner and Internap outline the performance factors that affect your cloud decision-making process and discuss how to optimize your IT Infrastructure to create satisfied end users.
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enterprise cloud, cloud computing, technology, cloud solution
    
Internap
Published By: Oneupweb     Published Date: Jun 24, 2008
Paid Search produces results. Learn when, where and how with Oneupweb's white paper, Paid Search: Follow the Money.
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oneupweb, paid search, paid, ppc, online marketing, lead generation, traffic, conversion rates
    
Oneupweb
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