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Published By: Here Technologies     Published Date: Dec 06, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
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location data, ad tech, location targeting
    
Here Technologies
Published By: Cisco Umbrella EMEA     Published Date: Dec 03, 2018
The rise of ransomware over the past few years is an ever-growing problem that has quickly become an extremely lucrative criminal enterprise. Targeted organizations often believe that paying the ransom is the most cost-effective way to get their data back — and, unfortunately, this may also be the reality. The problem is that every single business that pays to recover their files is directly funding the development of the next generation of ransomware. As a result, ransomware is evolving at an alarming rate with new and more sophisticated variants. This makes defending your organization's data against ransomware more critical than ever. But where do you start? Lots of questions come to mind. We've got the answers.
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Cisco Umbrella EMEA
Published By: Lookout     Published Date: Mar 28, 2018
Mobile devices have rapidly become ground zero for a wide spectrum of risk that includes malicious targeted attacks on devices and network connections, a range of malware families, non-compliant apps that leak data, and vulnerabilities in device operating systems or apps. Read the four mobile security insights CISOs must know to prepare for a strategic conversation with the CEO and board about reducing mobile risks and the business value associated with fast remediation of mobile security incidents.
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Lookout
Published By: Adobe     Published Date: Oct 11, 2018
Adobe offers powerful personalization tools that help you give your customers custom experiences every time they interact with you. With Adobe, you can take control of your data, use AI to achieve scale, and see incredible results. Adobe Target helps marketers deliver relevant, personalized experiences to highly targeted audiences based on behavioral analytics and audience data. Powered by AI and machine learning, users can deliver individualized customer experiences at massive scale.
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Adobe
Published By: ASG Software Solutions     Published Date: Jul 28, 2008
Targeted at IT executives responsible for both the financial and ultimate project oversight of an enterprise CMDB initiative, this white paper sets expectations for ROI calculations for CMDB initiatives, provides basic ROI best practices, and gives readers sufficient insight to move forward with their CMDB project.
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asg, cmdb, bsm, itil, bsm, bsp, metacmdb, roi, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms
    
ASG Software Solutions
Published By: Cylance     Published Date: Jul 02, 2018
Artificial intelligence (AI) seems to be on everyone’s mind. It powers natural language recognition within voice-powered assistants like Siri and Alexa, beats world-class Go players, and enables hyper-targeted e-commerce and content recommendations across the web, as we see with Amazon and Netflix. But recently, AI has begun actively expanding its footprint within the enterprise. Executives are trying to more fully comprehend what AI is and how they can use its insights into their data to better capitalize on business opportunities. This additional information can enable engaging with customers more productively and efficiently, forming an edge against the competition. Read more in our AI survey summary.
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artificial, intelligence, enterprise
    
Cylance
Published By: Hewlett Packard Enterprise     Published Date: Jul 13, 2016
Download this asset to learn the volume and variety of data available today is creating new opportunities to improve your customers’ lives – from personalized recommendations to targeted advertising and intelligent services. Sponsored by: HPE and Intel®
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best practices, intel, hpe, data, technology, opportunities, advertising, intelligent services
    
Hewlett Packard Enterprise
Published By: Cisco     Published Date: Jul 08, 2016
This white paper can help you confirm that your small business or distributed enterprise needs to invest in an effective next-generation firewalls (NGFW) solution. For small businesses, the NGFW should provide an affordable and manageable entrée to advanced threat protection. In branch offices and the distributed enterprise, NGFWs should provide a detection and enforcement point, analyzing real-time threats and network traffic at scale and benefiting from an integrated and holistic view of the network of which it is a part. In both use scenarios, the NGFW should help your organization defend against targeted and persistent malware attacks, including emerging threats.
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Cisco
Published By: Cisco     Published Date: Jul 08, 2016
What You Will Learn: Over the years we’ve all heard claims of simple, seemingly magical solutions to solve security problems, including the use of sandboxing technology alone to fight advanced malware and targeted threats. This paper explores: • Where sandboxing technology stands today • Why it fails to meet the needs of organizations • What’s needed for effective malware analysis
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Cisco
Published By: CrowdStrike     Published Date: Oct 23, 2017
The endpoint security market continues to expand with vendors old and new marketing their solutions as “next generation” game-changers. However, closer inspection reveals that many new solutions have been built on old platforms, many of which still rely heavily on signature-based detection and obsolete architecture. Navigating this crowded vendor landscape can be challenging — how does the buyer find the true next-generation protection today’s targeted, advanced threats demand? A new white paper, “The Five Essential Elements of Next -Generation Endpoint Protection,” offers guidance on how to see through the hype and understand the critical must-have elements that meet true next-generation criteria and set a new standard in EPP. Download the white paper to learn: Details on the five essential capabilities that define true next-generation EPP and why they are so important A matrix that evaluates and compares the potential impact of different solutions A list of top questions to ask ve
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CrowdStrike
Published By: Gigamon     Published Date: Oct 25, 2017
Read the Joint Solution Brief Accelerate Threat Detection and Response to learn how Gigamon helps Splunk Enterprise users effectively analyze and remediate network security threats. Benefits include enhanced visibility and deeper, faster security analytics from precise, targeted network metadata generated from the traffic flowing in your network. Also learn how automation of common security tasks, across the Gigamon platform and third-party security tools, from within the Splunk platform helps increase analyst efficiency and reduce errors.
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Gigamon
Published By: Infosys     Published Date: May 30, 2018
Customer loyalty is hard to come by today, amid a growing array of choices, omnipresent discounting and fast changing trends and customer preferences. To cut through the clutter, product retailers are increasingly creating targeted offers tailored to customer preferences, to be delivered through an online platform. A premium drinks maker was following the same path when they created a mobile loyalty app to push promotions and notifications to customers. But something crucial was missing. See how Infosys helped and the five key takeaways from the project.
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customer, loyalty, application, product, omnipresent
    
Infosys
Published By: Akamai Technologies     Published Date: Dec 11, 2018
Cybercriminals are evolving. Increasingly, they are capitalizing on the open and unprotected nature of the Domain Name System (DNS) to launch damaging phishing, malware, and ransomware attacks. How are you proactively protecting your network and users from these targeted threats? Here are five things to ask yourself as you consider a DNS security solution for your company.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
It’s likely not a matter of if, but when your company will fall prey to targeted attack involving malware, ransomware, data exfiltration, or phishing. In fact, 70% of organizations reported a security incident that negatively impacted their business in the past year. Learn more about the realities of cybercrime in today’s hyperconnected world.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
The cyber threat landscape is dynamic and accelerating. The Domain Name System (DNS) is a vulnerability in many organizations’ defenses that malicious actors are increasingly exploiting. The following DNS best practices, when coupled with an enterprise threat protection service, will aid you in identifying, blocking, and mitigating targeted threats such as malware, phishing, ransomware, and data exfiltration.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
Cybercriminals are evolving. Increasingly, they are capitalizing on the open and unprotected nature of the Domain Name System (DNS) to launch damaging phishing, malware, and ransomware attacks. How are you proactively protecting your network and users from these targeted threats? Here are five things to ask yourself as you consider a DNS security solution for your company.
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dns, phishing, malware, ransomware, security
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
It’s likely not a matter of if, but when your company will fall prey to targeted attack involving malware, ransomware, data exfiltration, or phishing. In fact, 70% of organizations reported a security incident that negatively impacted their business in the past year. Learn more about the realities of cybercrime in today’s hyperconnected world.
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cybercrime, security, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
The cyber threat landscape is dynamic and accelerating. The Domain Name System (DNS) is a vulnerability in many organizations’ defenses that malicious actors are increasingly exploiting. The following DNS best practices, when coupled with an enterprise threat protection service, will aid you in identifying, blocking, and mitigating targeted threats such as malware, phishing, ransomware, and data exfiltration.
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dns, cybersecurity, malware, phishing, ransomware, data exfiltration
    
Akamai Technologies
Published By: Websense     Published Date: Jan 25, 2013
“Is this email a phish or is it legitimate?” That’s the question that employees — and executives in particular - read this white paper to learn guidance on how to recognize advanced threats and protect yourself from them.
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phishing, targeted attacks, websense, security, scams, defence, key topics, security guidance
    
Websense
Published By: Akamai Technologies     Published Date: Aug 11, 2017
Targeted threats are increasing at an alarming rate. Malicious actors are evolving their methodologies and are increasingly exploiting the domain name system (DNS) to launch cyberattacks. Learn more about how to proactively protect your company with an additional layer of cloud-based security.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
It’s likely not a matter of if, but when your company will fall prey to targeted attack involving malware, ransomware, data exfiltration, or phishing. In fact, 70% of organizations reported a security incident that negatively impacted their business in the past year. Learn more about the realities of cybercrime in today’s hyperconnected world.
Tags : 
domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
Cybercriminals are evolving. Increasingly, they are capitalizing on the open and unprotected nature of the Domain Name System (DNS) to launch damaging phishing, malware, and ransomware attacks. How are you proactively protecting your network and users from these targeted threats? Here are five things to ask yourself as you consider a DNS security solution for your company.
Tags : 
domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
DNS is a well-worn data exfiltration and communication vector. Explore why targeted threats continue to use the DNS protocol to exfiltrate sensitive information, how it’s done, and what might be next in the evolution of this attack vector.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
Examine the business impact of malware, ransomware, and phishing, as well as the cost of the average data breach. Given the significant economic impact of these threats, understanding your financial exposure and employing a layered defense simply makes sense.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Adobe     Published Date: Nov 07, 2013
Honda uses Adobe Social to effectively engage European fans of cars, motorcycles, robots, jets, and other inventive products through a single, coordinated effort
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adobe, honda motor, social media, brand governance, aodbe social, inventive products, coordinated effort, social communities, targeted experiences, using resources effectively, coordinate marketing campaigns, social media management platform, localized apps, international blockade, global campaign coordination, social analytics, local marketers, digital marketing, targeting publishing, social media quality
    
Adobe
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