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Published By: IBM     Published Date: Apr 07, 2015
Businesses are transforming themselves to participate in the API economy. But how do you rapidly and securely expose your business to this developer ecosystem? Attend this webcast to find out how you can define and publish your APIs easily using the IBM API Management Service — the new SaaS solution from IBM. This cloud hosted service provides a complete set of capabilities to create, secure, manage, and socialize APIs to internal and external developer communities in the cloud, without incurring any IT infrastructure setup. Learn more from IBM's product team on how it will help enable companies to embrace the API economy and accelerate business transformation. Webcast attendees will learn about the following: •IBM API Management Service capabilities, features and benefits •Understanding different use cases of IBM API Management Service •Pricing models •How to get started using the API Management Service
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ibm, business transformation, api management, develop, saas, it infrastructure, application, programming, interface, software, apps, app
    
IBM
Published By: IBM     Published Date: Apr 09, 2015
Discover service virtualization and how it fits into the big picture of software quality. In this book, Service Virtualization For Dummies, IBM Limited Edition written by industry analysts Marcia Kaufman and Judith Hurwitz, learn how to deliver higher quality software by increase the efficiency and effectiveness of your testing processes while reducing testing downtime and testing cost. The book covers the following topics and more: • Understand the changing relationship between IT and business — quicker delivery is required • Examine today’s complex applications — mobile, web, social meet middleware, packaged apps, databases, and mainframes. • Discover how to begin with service virtualization — build your business case. • Realize the benefits of service virtualization —enable earlier testing to eliminate surprises and reduce risk.
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service virtualization, software quality, testing processes, software testing, packaged apps, delivery, ibm
    
IBM
Published By: Bazaarvoice     Published Date: Dec 08, 2011
Leading thinkers in marketing, social, digital, and future business gathered in October with over 500 industry peers at Social Commerce Summit Europe. Discover the predictions and advice they shared in this free report: Social Commerce Trends Report Europe 2012.
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social, social commerce, customer centricity, customer intelligence, social media, customer experience/engagement, market research, social media marketing
    
Bazaarvoice
Published By: Business.com     Published Date: Oct 09, 2012
Social media has come very far in the last few years, and one of the best ways for a business to interact with customers is now over the internet.
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web design, business, web site, e-commerce, designer
    
Business.com
Published By: Jive     Published Date: Feb 07, 2013
Download this infographic to see the results of a study by a top 3 global consulting firm on the impact of social business in the enterprise.
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social media, enterprise, infographic, business, collaboration
    
Jive
Published By: Jive     Published Date: Feb 07, 2013
Learn how social business technology supplies the essential functionality missing from conventional intranets and turns them into the dynamic collaborative environments known as social intranets.
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intranet, networking, collaboration, social media, social intranet
    
Jive
Published By: Jive     Published Date: Feb 07, 2013
Restructuring the marketing department has become a business cliché and yet rarely produces better results. Try networking your marketing team with social business technology before marketing engages in yet another unsuccessful reorg.
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Jive
Published By: Jive     Published Date: Mar 14, 2013
A new study crunches the numbers and reveals the hard-dollar impact of using Jive
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jive software, social media, social collaboration technology
    
Jive
Published By: Jive     Published Date: Mar 14, 2013
How the latest social business solutions can help you get new hires selling more, faster.
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jive, jive software, social business, sales, sales solutions, new hires, e-commerce solutions, payment processing, shopping cart software, trust and security, social media marketing
    
Jive
Published By: Jive     Published Date: Apr 10, 2014
It's time to revolutionize marketing team productivity with social business technology. Improving cross-functional collaboration is the new marketing mandate, and social business is the enabler, allowing marketing teams to drive more leads, increase sales, and cut operational costs. Learn how to drive real business results with social business technology.
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reachmail, enterprise social collaboration, customer service, connectivity, results, best practices, crm & customer care
    
Jive
Published By: Jive     Published Date: Apr 10, 2014
Different types of businesses will have different use cases for Social Business. In this whitepaper, we cover four different use cases at four very different types of businesses. But in each instance, the company's IT staff followed some key rules to minimize chances of failure and make it easier to convince employees and managers alike to dive into an enterprise social environment.
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reachmail, customer relationships, engagement, customer support, best practices, crm & customer care
    
Jive
Published By: Jive     Published Date: Feb 12, 2015
Enabling a "digital business" is becoming an increasing priority for organizations; the transition to enabling a digital interaction model inside an organization is twofold. There are technologies that underpin interactions as well as the cultural and behavioral changes that support this transition. Enterprise social networks (ESNs), and more broadly, social workflow, can play a significant role in this particularly when thought of as both a platform and a social workflow embedded in business systems where users are getting work done. This study identifies several key areas of market opportunity and provides criteria by which vendors can be judged now and over the next 5 years.
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enterprise, transition, interaction, digital business, social networks, vendor evaluations, vision, communication, collaboration, market assessment, search marketing, emerging marketing
    
Jive
Published By: HubSpot, Inc.     Published Date: Jun 11, 2010
This 30-page complimentary guide was prepared by a team of professional observers, bloggers, consultants and users of Facebook business pages.
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hubspot, facebook, social media, marketing, blog, bloggers, blogging, page, business page, traffic, roi, branding, marketing software, lead generation & automation
    
HubSpot, Inc.
Published By: IBM     Published Date: Jun 11, 2014
Read this paper to discover how engaging in exceptional digital experiences redefines the ways we live, work and play.
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ibm, ibm customer experience suite, ivm employee experience suite, digital experience, social business, social media, customer engagement, interactive marketing, customer experience/engagement, mobile marketing, social media marketing
    
IBM
Published By: IBM     Published Date: Sep 04, 2014
This IDC Technology Spotlight paper takes a look at why Email remains the primary mode of communication in business today. While there is prevalent speculation that social software and other real-time communications applications will replace email, email nevertheless remains a stalwart in business operations. In addition, as relationships across all business communication channels continue to be redefined, innovative modes and methods of communication are emerging. As a result, locating the right data and information at the right time — while still critical — becomes increasingly complex. IDC expects that organizations will use social software, such as Notes and Domino 9x Social Edition, to complement existing tools and address these business needs for the foreseeable future.
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ibm, collaboration, email communication, real time communication, business communication, social software
    
IBM
Published By: McAfee     Published Date: Dec 28, 2009
McAfee Labs foresees an increase in threats related to social networking sites, banking security, and botnets, as well as attacks targeting users, businesses, and applications. However, in 2010 McAfee also expects to see an increase in the effectiveness of law enforcement to fight back against cybercrime is also anticipated. Read this report to learn more about what to expect in 2010.
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mcafee, cybersecurity, hackers, malware, security threats, trojan horses, virus protection, vulnerability assessments, vulnerability management, web application security
    
McAfee
Published By: SAS     Published Date: Sep 30, 2014
This piece explores some of the social, technological, data, and business trends driving the visual organization. We will see that employees and organizations are willingly representing—or, in some cases, being forced to represent—their data in more visual ways.
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sas, visual organizations, data visualization, big data
    
SAS
Published By: SugarCRM     Published Date: Feb 04, 2016
Sugar UX™ fuses the seamless simplicity, mobility, and social aspects of a consumer app with the business process optimization of conventional CRM.
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product, simplicity, mobility, consumer app, business process optimization
    
SugarCRM
Published By: Spredfast, Inc.     Published Date: Aug 30, 2011
In the Social Media Pocket Guide, discover best practices for developing full-scale programs. The guide outlines the business case, content strategy, real-world examples and measurement methods for the 6 best ways to use social media.
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spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube, flickr, social business, engagement, awareness, monitoring, spredfast, brand awareness, customer care, lead generation, social media objectives, social media, content management systems
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Aug 30, 2011
Learn how to plan and execute successful social media initiatives with this 28-page framework including best practices on developing your social media strategy, writing day-to-day content and managing your social media team.
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spredfast, social media management, social media strategy, social media planning, twitter, facebook, linkedin, youtube, flickr, social business, engagement, awareness, monitoring, social media, content management systems, interactive marketing, customer experience/engagement, reputation monitoring, social media marketing, branding
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Apr 04, 2014
Learn the importance of creating a social media presence for your brand and see how you can leverage your networks in order to properly identify your specific audience in order to target their wants and needs.
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spredfast, marketing, social strategy, media strategy, social network, consumer behaviors, emerging marketing, social media
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 24, 2014
We are living in the most revolutionary era in human communication since the invention of the printing press. For the past few years, marketers have ‘woken up’ to consumers who have the power to express their views anytime and anywhere. ‘Social’ is hot, and if nothing else, a response to this awakening. Now, the lines between paid, owned and earned media have been blurred, if not erased. Social media crosses the barrier between the three. It’s fast-paced and chaotic. We partnered with the research firm Sentient Services and surveyed more than 200 consumers about their attitudes, opinions and beliefs about brands and social media integration. The respondents come from all over the country, with all different incomes, lifestyles, and social media habits. Universally, the data supports what we’ve already seen in action: consumers want to engage with brands that integrate social media, and they prefer to do business with social brands. Let's get started!
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spredfast, social, social integration, paid media, owned media, earned media, social media, emerging marketing, internet marketing
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
In Q1 2014, Spredfast commissioned research from Forrester Consulting to uncover insights on the state of enterprise social marketing programs at the biggest companies across the U.S. and Western Europe. With input from 160 Director-level or above leaders in companies with $1 Billion or above in revenue, this first-of-its-kind research report surfaced corporate social marketing trends and insightful benchmarks for consideration in 2014 planning and beyond.
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spredfast, social marketing, forrester, corporate social marketing, marketing trends, business value, social media, integration of social marketing, social networks, crm & customer care, marketing research, traditional marketing
    
Spredfast, Inc.
Published By: SpectorSoft     Published Date: Apr 01, 2015
Corporate computers and information and communications systems (collectively, “electronic resources”) remain the workhorse for most businesses, even as alternatives, such as third-party text messaging services, external social media, and cloud computing, flourish. Employees rely on corporate electronic resources for e-mail, calendaring, business contacts, Internet access, document creation and storage, and a multitude of other business applications. Consequently, for employers, it is critical to establish and maintain their right to inspect all information stored on, and to monitor all communications transmitted by, corporate electronic resources. The corporate acceptable use policy is the linchpin of that effort. The ten tips below are intended to aid employers who either want to implement an acceptable use policy for the first time, or who need to update their policy.
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acceptable use, communications systems, text messaging, acceptable use policy, confidentiality
    
SpectorSoft
Published By: Oracle     Published Date: Feb 26, 2014
This white paper offers a brief overview of how organizations can make best use of social data by implementing a framework to integrate social data with other enterprise and public or curated data. This framework provides a platform for uncovering new insights that can be fed into business intelligence and customer-experience-management systems in near real time to help marketing, sales, service, and commerce teams accelerate decision-making and create long-term, profitable customer relationships.
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oracle, srm, social, social data, enterprise, business intelligence, customer experience management, customer experience, customer relationships, marketing, social media, customer experience/engagement, market research, social media marketing, data management/analytics
    
Oracle
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