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Published By: Clarabridge     Published Date: Dec 03, 2013
The purpose of this white paper is to provide organizations with a four step roadmap that details how organizations can use VoC to make Product Management more customer-centric and significantly increase the odds of consistently delivering products that are successful in the marketplace.
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clarabridge, customer behaviors, social media program, interacting with customers, product and service problems, respond quickly, customer satisfaction, customer loyalty, market share, marketplace, voice of the customer, operationalize voc, customer insights, integrate structured data, integrated unstructured data, business value, customer feedback, text analytics software, product management, voc in product management
    
Clarabridge
Published By: Staples Business Advantage     Published Date: May 02, 2017
Do you manage a growing office that could benefit from marketing, but lack the support of a large marketing team? A little time spent marketing your business can go a long way. And it doesn’t have to take a lot of time! We’re sharing some advice on ways you can quickly take care of marketing duties via: Blogs Social Media Direct Mail And more! Read this checklist for valuable tips!
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branding, marketing, office managers, social media, print vendor, promo items, building a brand, branding, small business
    
Staples Business Advantage
Published By: Tracx     Published Date: Mar 08, 2017
"With more than 2.3 billion active users worldwide, social media has officially gone from a ""nice-to-have"" to a ""must-have"" — and not just for consumer-facing companies. Listen as a panel of experts has a no-holds-barred discussion of how B2B CMOs can build A+ social businesses from the top down. In this webinar, you'll learn: *The biggest areas of opportunity for B2B social media *The 3 types of social CMOs *How to manage expectations and find your internal champions *Real-world use cases and best practices from CMOs just like you Hear from three socially savvy CMOs with a diverse range of experiences at companies large and small: Nick Panayi, Head of Global Brand & Digital Marketing at CSC; Jason Jue, CMO at Triblio; and Jenifer Kern, CMO at Tracx."
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics, social analytics media, social engagement, social listening, social marketing, social media, social monitoring, social monitoring media, social optimization, social publishing, social roi tool, social software, social software media
    
Tracx
Published By: Interactive Intelligence     Published Date: Feb 14, 2012
Integrating social media for customer care isn't really the question for businesses anymore.
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Interactive Intelligence
Published By: Acquia     Published Date: Sep 13, 2011
Read this paper from Acquia and learn about the underlying drivers for enterprise social software; key requirements and how Drupal meets those; how open source development outpaces proprietary alternatives; examples of communities built with Drupal and Acquia.
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acquia, technology, social publishing, drupal commons, social communities, business software solution, social web, website development
    
Acquia
Published By: Acquia     Published Date: Sep 13, 2011
More and more, Open Source presents not only a cost alternative, but instead an innovation alternative, to proprietary enterprise software products. This paper compares the total cost of ownership of the Open Source Social Publishing Drupal solution to various proprietary Content Management systems.
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acquia, tco, open source social publishing, business software, drupal, web marketing, content management systems, social media, interactive marketing, marketing software, business intelligence, social media marketing
    
Acquia
Published By: IBM     Published Date: Aug 10, 2009
This webinar discusses IBM Lotus’ venture in the Software-as-a-Service (Saas) market through LotusLive. LotusLive is an integrated collaborative and social networking services connected to relevant business services and applications.
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webinar, lotus, lotuslive, ibm, saas, software-as-a-service, social networking, integrated collaborative, cloud, portal, foundations, sametime, notes, unified communications, content management, business process
    
IBM
Published By: Skillsoft     Published Date: Apr 26, 2011
This paper seeks to uncover the fundamental requirements for a successful social learning program.
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social learning, skillsoft, eigth truths, ingenius, learning re-imagined blog, business value, social platform, informal learning activity, social networking
    
Skillsoft
Published By: GoToMeeting     Published Date: Oct 08, 2013
The use of too many communication channels can actually hinder collaboration. That's why many organizations are now moving toward a single interface for all business communications. Enterprises realize they must improve the communication and collaboration experience but are still figuring out how social media integrates within corporate culture and business process. This Yankee Group white paper explores how built-for-business social workspaces enable employees to more effectively work together and move projects to completion faster.
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social, marketing, citrix podio, social media, pim bilderbeek, brian partridge, yankee group, connectivity, enterprise
    
GoToMeeting
Published By: IBM     Published Date: Jul 25, 2012
It should come as no surprise that storage budgets are constantly under pressure from opposing forces: On one hand, economic forces are pushing budgets to either stay flat or, in many cases, shrink as a percentage of a company's revenue. On the other hand, the infrastructure struggles to keep up with the pace of data growth, pressured by many variables, both social and economic. Businesses have no choice but to acclimate their storage infrastructure to the unprecedented levels at which data is growing.
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infrastructure, technology, cloud, storage, virtualization, data management
    
IBM
Published By: IBM     Published Date: Aug 06, 2012
With customer analytics-including predictive analytics, social analytics, business intelligence, and decision management-companies are empowered to improve the customer experience and maximize business outcomes by being proactive, rather than reactive. Comments made in social channels about a perceived problem with a checkout tool on a company's website, for example, can alert company decision-makers about a potential issue before it hits the contact center.
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customer analytics, loyalty, profitability, revenue, ibm, transaction data, customer survey data, demographics, contact center, customer behavior, decision-makers, integrate, granular attributes, predictive analytics, life-stage changes
    
IBM
Published By: IBM     Published Date: Jan 09, 2013
Deepen your customer relationships. Drive operational effectiveness. Optimize your workforce. Read this solution brief to see how using IBM SmartCloud for Social Business services to become a social business can help your organization simplify.
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ibm, social business cloud, cloud business, cloud software, cloud computing, simplify, enhance
    
IBM
Published By: IBM     Published Date: Jan 09, 2013
IBM’s security controls provide privacy and controlled authorization to sensitive information while enabling business operations. SC4SB protects our customers' information through governance, tools, technology, techniques, and personnel.
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smartcloud, ibm, social business security, ibm smartcloud, security, it management
    
IBM
Published By: IBM     Published Date: Jan 09, 2013
Combining the power of cloud computing with the freedom and functionality of mobile devices can give enterprises access to a wide range of key benefits. Read on this white paper to learn more about SmartCloud for Business Mobility.
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mobility, smart cloud, ibm, cloud strategy, cloud benefits
    
IBM
Published By: IBM     Published Date: Jan 09, 2013
Hear Alistair Rennie, General Manager of IBM Collaboration Solutions, talk about the application of social networking tools and culture to business roles, processes, and outcomes, and the positive correlation between improved operating margins.
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social business, ibm, insights, alistair rennie, collaboration, solutions
    
IBM
Published By: IBM     Published Date: Jan 18, 2013
In this new white paper by Peppers & Rogers Group and IBM, readers will learn how to harness customer insight from myriad interactions to profitably grow revenue, increase loyalty, and go from good to exceptional.
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analytics, social media, best practices, crm, marketing, business intelligence, web analytics, reputation monitoring
    
IBM
Published By: Jive Software     Published Date: Aug 29, 2012
Today’s marketing teams have to work smarter and faster across a growing range of activities and an increasingly diverse array of participants. Improving cross-functional collaboration is the new marketing mandate, and social business is the enabler, allowing marketing teams to drive more leads, increase sales and cut operational costs. Learn how marketers are achieving success with social business technology.
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marketing productivity, marketing teams, social business technology, team collaboration
    
Jive Software
Published By: Jive Software     Published Date: Feb 04, 2013
Dive into the world of social business; explore the key to customer success, support effectiveness, and cost savings by unleashing the power of social technology with Jive’s Customer Service Solution.
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customer service, social business, social technology, social customer service, customer service solution, social media, crm solutions/software, customer experience/engagement, social media marketing
    
Jive Software
Published By: Jive Software     Published Date: Feb 04, 2013
Discover the power of the Social Intranet and how businesses today can work smarter, not harder. Learn how to increase work productivity and drive revenue through enterprise collaboration and communication.
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social intranet, enterprise collaboration, enterprise communication, enterprise social, social media
    
Jive Software
Published By: Sage     Published Date: Oct 14, 2014
Social media is making a huge impact on the way we use the Internet, communicate with friends and family, network with business colleagues, gather information, and make decisions. In business, social media can provide unique opportunities to promote products and services, find and recruit talented employees, and deliver an interactive customer experience. But there are also risks, such as the potential to damage the company’s reputation and brand, lose intellectual property, or invite lawsuits by employees, job applicants, or customers. From an HR perspective, it can be hard to tell if social media is your friend or your foe. This white paper discusses how HR can use social media and how it can go wrong.
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sage, social media, human resources, recruit, risk, intellectual property
    
Sage
Published By: Sage     Published Date: Jan 30, 2015
Social media is making a huge impact on the way we use the Internet, communicate with friends and family, network with business colleagues, gather information, and make decisions. In business, social media can provide unique opportunities to promote products and services, find and recruit talented employees, and deliver an interactive customer experience. But there are also risks, such as the potential to damage the company’s reputation and brand, lose intellectual property, or invite lawsuits by employees, job applicants, or customers. From an HR perspective, it can be hard to tell if social media is your friend or your foe. This white paper discusses how HR can use social media and how it can go wrong.
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sage, social media, interactive customer experience, hr perspective, intellectual property
    
Sage
Published By: Box     Published Date: Feb 13, 2015
IDC's 3rd IT Platform — defined by the nascent and confluent mobile, cloud, social business and big data technologies — will drive 98 % of future IT industry growth over the next seven years. In 2013, industry transition to the 3rd Platform will move from the exploration stage to full-blown high stakes competition, resetting the leadership ranks in the IT sector forever.
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idc, it platform, mobile, mobile content, 3rd platform technologies
    
Box
Published By: Kenandy     Published Date: Jan 28, 2015
Are you considering moving some or all of your ERP to the cloud? If so, you’re aware of the many bene?ts of cloud ERP, including quick time to value, social and mobile collaboration for your users, and the ?exibility to rapidly adapt your processes as your business changes. But, you may be asking—how should I start my journey to cloud ERP? Which is the best route for my company? In this white paper, we illuminate the high-value routes customers take to cloud ERP and drivers behind their choices. You will learn about the options to consider along the way and how to stay on track. Whatever road you choose, it’s important that you get started. Cloud ERP is not just a destination, it’s a transformation that will give your company faster time to value and the ?exibility to quickly adapt to changing business needs.
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cloud erp, quick time to value, high-value routes
    
Kenandy
Published By: Adobe     Published Date: Jun 08, 2015
See how companies like Adobe are using social media to drive huge results. Then discover “the key elements of good social ROI” for B2B—and how you can apply them to your business—in this free whitepaper.
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social, roi, adobe, b2b, marketing, marketer, impact, measurement, measuring, results, whitepaper, jordan enright-schulz, reach, engagement, emerging marketing, social media, marketing research
    
Adobe
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