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Published By: KPMG     Published Date: Sep 13, 2018
Create a transformation vision and an integrated technology roadmap to get started towards your goals. As digital complexity increases, you’ve probably spent a lot of time making sure your customer-facing strategies and technologies are ready to meet the next challenge. And rightly so. But what about your internal functions? Are your ERP, finance, HR, procurement and supply chain strategies ready? You may be asking some hard questions: • How do I manage a large-scale transformation of my back office underpinned with the right technologies? • Is my technology strategy truly aligned to meet my business goals? • What are other organizations doing to make the transition? KPMG Technology Strategy and Selection gives you the tools to frame such decisions by working with you to develop a transformation strategy that’s based on your organization’s overarching business needs. One that will diminish some of the noise of disruption by helping you see what’s coming--while focusing on an integr
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kpmg, business transformation
    
KPMG
Published By: Sauce Labs     Published Date: Jun 04, 2018
No matter the industry, every company is now in the business of developing applications and online experiences. To keep up with the competition, you need to stand out in all of the digital noise. For your app to succeed, it is critical that it delight your customers with a flawless experience, regardless of what device they use to access it. New features and updates need to be delivered quickly and frequently, but without compromising quality. While development practices have dramatically changed to meet the high speed demands of today’s digital economy, testing has often been left behind as an afterthought. However, this attitude is changing as organizations discover the power of positive experience, and the business impacts of negative reviews. Businesses of all sizes are moving towards Continuous Testing practices and as a result are seeing accelerated software delivery cycles, high quality digital experiences across all platforms, and most importantly happy and loyal customers. T
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Sauce Labs
Published By: TIBCO Software APAC     Published Date: Aug 14, 2018
Increasing your non-interest revenues without increasing customer fees that ultimately drive customers away can be a challenge. The digital economy is opening up new ways to drive additional revenue from existing customers. The same technical innovations are also opening up new ways to communicate with customers about both digital and traditional offerings. But that results in customers becoming overwhelmed with advertising and marketing messages. They are forced to decide upfront who is providing relevant information and who to completely ignore. Ultimately, it comes down to trust. Customers consider generic messages to be spam and learn to filter them out, even if they come from a known vendor. Over the long run, these types of marketing campaigns not only see diminishing returns, they can even damage your long-term relationship with customers and decrease revenues. Micro-marketing overcomes the noise that traditional spam-marketing creates and establishes news levels of trust betwee
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TIBCO Software APAC
Published By: Junta42     Published Date: Aug 20, 2009
How do you create trust and meaningful marketing content that doesn't read like a sales pitch? In an age of digital noise and an abundance of information, how do you reach your target audience and become a trusted brand? This eBook will show you how.
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trust, junta 42, marketing content, ebook, target audience, digital noise, branding, loyalty, self-serving promotion, social networking, google, twitter, technorati, boardreader, mastercard, trusted, interactive marketing
    
Junta42
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