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customer loyalty

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Published By: Applause Israel     Published Date: Jun 19, 2018
APPLAUSE CASE STUDY ACCELLION THE INCREASING IMPORTANCE AND COMPLEXITY OF DIGITAL EXPERIENCES Maintaining a strong digital presence is critical as digital experiences are now the front door for your brand. Websites, mobile apps, and connected devices are all different ways for you to connect with your customers on a deeper level, and foster a stronger relationship of trust and loyalty. While you now have a wide-open avenue to reach customers more effectively, you also need to account for a whole new level of complexity, especially in the mobile space. Millions of people can download the same mobile app and have entirely unique experiences. This is a result of how fragmented the digital world has become. ScientiaMobile counted 45,000 different device profiles on the market today, and estimates that this rate of fragmentation will only increase heading into the future. On top of this variability is the wide range on contexts in which your customers can be relying on your mobile app to wo
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Applause Israel
Published By: Ability Commerce     Published Date: May 18, 2009
eCommerce Marketers who want to exploit the full potential of e-mail should develop plans to consistently grow their permission-based e-mail lists of customers and prospects. This allows them to build loyalty and promote cross-sell and up-sell opportunities.
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ability commerce, seo, roi, pci, emarketing, email marketing, email acquisition, ecommerce, e-commerce, order management, load time, e-commerce solutions, email marketing services/software, list management
    
Ability Commerce
Published By: Neolane, Inc.     Published Date: Sep 17, 2010
With more than three decades in the hotel marketplace, Grupo Posadas operates more than 104 hotels and 19,042 rooms in 50 beach and city destinations in Mexico, Brazil, Argentina and Chile. It's brands include AQUA, Fiesta Americana Grand, Fiesta Americana, Lat 19°, Caesar Park and Caesar Business, making Posadas the leading Mexican hotel operator in Latin America. Posadas selected Neolane's enterprise marketing software to improve segmentation and deliver consistent, personalized customer communications across e-mail and direct mail channels, while streamlining campaign management within its loyalty programs.
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neolane, grupo posadas, segmentation, loyalty, email, direct marketing, customer communications, loyalty, email marketing services/software, list management
    
Neolane, Inc.
Published By: Mcorp Consulting     Published Date: May 12, 2009
Learn how a deep understanding of touchpoints - and the ways they drive customers closer to you (or farther away) - can improve acquisition, retention and loyalty, create better customer experiences, strengthen relationships and boost your bottom line. (Plus 5 steps for leveraging touchpoints to profit from better customer relationships.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping, touchpoint management, touchpoint agency, customer experience strategy, customer journey mapping, touchpoint management, customer experience measurement, customer mapping, customer satisfaction measurement, crm, customer experience/engagement
    
Mcorp Consulting
Published By: Mcorp Consulting     Published Date: Feb 17, 2010
See how the landscape of customer experience is being altered forever, as touchpoints continue to drive shifts in distribution, feedback and marketing channel control. In this whitepaper, you'll learn how making your touchpoints stronger, faster and smarter today will mean increased profits and stronger market positions tomorrow. (Plus 7 specific steps any company can take to improve customer experience today.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping, touchpoint management, touchpoint agency, customer experience strategy, customer journey mapping, touchpoint management, customer experience measurement, customer mapping, customer satisfaction measurement, crm, customer experience/engagement
    
Mcorp Consulting
Published By: DocuSign     Published Date: Apr 24, 2018
DocuSign can help you deliver customer experiences (CX) that will have your users (customers, employees, vendors, and others) rewarding you with positive responses and greater loyalty. This How-To Guide shows how you can apply electronic document review and approvals to empower the very best interactions from any device.
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DocuSign
Published By: Akamai Technologies     Published Date: May 05, 2017
Today’s mobile users are spoiled. They demand rich, desktop quality experiences tailored to their devices and delivered at lightning fast speeds. And while these “always on” users represent a tremendous business opportunity, satisfying their high expectations requires overcoming complex mobile delivery challenges. In this e-book, we review three key mobile delivery challenges and explain how you can overcome them by optimizing for fast APIs, mobile apps, and mobile sites to increase engagement, revenue, and customer loyalty. Download today to learn how your business can Meet Today’s Mobile Mandate.
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mobile adoption, customer loyalty, customer engagement, increase revenue
    
Akamai Technologies
Published By: HPE     Published Date: Mar 09, 2016
Capitalize on a rising tide of data to grow your business and strengthen customer loyalty The speed and efficiency of your data storage hold the keys to business growth. It’s also one of today’s biggest IT headaches. Here’s what you really need to handle growth as you acquire and retain customers.
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HPE
Published By: Avaya     Published Date: Jun 15, 2016
Build a better midsized business without borders Empower your employees — through business collaboration and communications solutions like video, audio and web collaboration — to help grow revenues, improve customer loyalty, and boost productivity. Learn more in this white paper.
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business, business collaboration, communications, best practices, productivity
    
Avaya
Published By: SAS     Published Date: Jan 17, 2018
First, today’s digitally oriented customers expect banks to provide an ever-higher quality experience defined by speed and the flexibility to conduct business across many channels. They’ve grown accustomed to going online and transferring money between accounts, for example, and using their mobile device to make payments and check their account balance. These kinds of experiences have raised the bar in terms of customer expectations – and banks need to keep up, or risk losing customers. This is particularly true of millennial customers, as they have little regard for loyalty, which banks have traditionally relied on to build their business. Once frustrated by inconvenience, they don’t hesitate to switch banks – and thanks to the internet, this is now a fast, painless process.
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SAS
Published By: Oracle     Published Date: Mar 05, 2015
Is your organization truly meeting the expectations of your customers and delivering a differentiated experience that builds revenue growth and loyalty? Although there is currently a lot of focus on what constitutes the ideal digital experience, few organizations have successfully executed a strategy that takes the entire digital experience equation into consideration. Download this whitepaper now to learn the 5 keys to the digital experience equation and to read case stories on companies who have gotten it right.
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oracle, commerce, empowerment, customer, e-commerce, content, marketing, retail ops, digital, experience, brand, scaleability, platform, emerging marketing, traditional agencies, internet marketing, crm & customer care, business intelligence, branding, data management/analytics
    
Oracle
Published By: DocuSign     Published Date: Mar 23, 2016
Customer Relationship Management (CRM) platforms have been around for more than a decade, but they are no longer just for big enterprises selling expensive technology. Now companies of all sizes and industries are enjoying the power of CRM systems to improve sales effectiveness and customer loyalty. The key to this new wave of adoption are the many valuable add-ons and integrations, like DocuSign, that can greatly augment the user experience. This ebook explores ways to improve your CRM productivity and usability.
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DocuSign
Published By: Pega     Published Date: May 25, 2016
Customer service is the cornerstone of a great customer experience. However, in today’s digital consumer age, organizations no longer decide how customer-centric their companies are, the customers do. According to the “The Forrester Wave™: Customer Service Solutions For Enterprise, Q4 2015” report, customer service technology investments are one of the top five most focused on investments that companies made in 2015. Why? Because good customer service boosts long-term loyalty. This report identifies the 11 most significant customer service solutions with Pegasystems ranking as a leader. Download this Forrester Wave report and get detailed findings on how well each vendor fulfills Forrester’s criteria and where they stand in relation to other vendor solutions in order to help customer service professionals select the right partner for their customer service initiatives.
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best practices, customer service, forrester, wave report, technology
    
Pega
Published By: DataStax     Published Date: Mar 10, 2017
Banks are at an inflection point. According to a recent research by Viacom, 1 in every 3 U.S. consumers are open to switching banks in the next 90 days. Financial services companies need to break through the competition to gain customer trust and loyalty. Building a 360° view of the customer can help banks grow customer retention and loyalty, upsell high margin products and provide compelling interactions. However, this is no easy task as complexity increases when retail banks engage their customers across multiple channels and financial products. Gaining visibility into every customer interaction, across your business silos, and with every engagement channel is critical to making the right decisions to deliver amazing customer experiences. This white paper examines the challenges Financial Services Institutions (FSIs) face when building a 360° view of the customer to transform their customer experience and how to overcome them.
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DataStax
Published By: DataStax     Published Date: Mar 10, 2017
Netflix, Intuit and Clear Capital. These 3 innovative companies have one thing in common. They are altering their business landscape and transforming the way people live and work through highly personalized applications. And they're doing this with Apache Cassandra™ and DataStax. Download this white paper and learn why relational technologies failed to meet the demands of Netflix, Mint Bills and Clear Capital and how these enterprises modernize their Web and Mobile applications with DataStax to drive customer engagement, loyalty and lifetime value.
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DataStax
Published By: Infosys     Published Date: May 30, 2018
Customer loyalty is hard to come by today, amid a growing array of choices, omnipresent discounting and fast changing trends and customer preferences. To cut through the clutter, product retailers are increasingly creating targeted offers tailored to customer preferences, to be delivered through an online platform. A premium drinks maker was following the same path when they created a mobile loyalty app to push promotions and notifications to customers. But something crucial was missing. See how Infosys helped and the five key takeaways from the project.
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customer, loyalty, application, product, omnipresent
    
Infosys
Published By: Infosys     Published Date: May 30, 2018
Testing is often a major pain point for enterprises when taking new products to market, and can make or break customer loyalty. Testing speed impacts how fast the product can be rolled out to markets, with regular updates, while the quality of testing can determine the product’s success. So how can product testing be done better, faster, and in a more agile manner? A global CPG giant was looking to solve the same problem when it wanted to take its customer loyalty app to 18 countries. See how Infosys helped and the five key takeaways from the project.
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brand, customer, loyalty, market, infosys
    
Infosys
Published By: First Data     Published Date: Apr 25, 2013
Traditional direct mail campaigns often deliver anemic response rates and direct mail campaigns sweetened with discounts don’t fare much better. Poor results combined with escalating printing and mailing costs and changing consumer expectations means that businesses must find more effective ways to get consumers’ attention.
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direct mail, gift cards, prepaid incentive, coupon, call to action, incentive cards, direct marketing, customer experience, lead generation, customer engagement, foot traffic, grand opening, customer data, consumer behavior, relationship marketing, loyalty program, direct response, mailing list, card activation, shopping patterns
    
First Data
Published By: Akamai Technologies     Published Date: Aug 17, 2017
The rapid rate of mobile adoption provides today’s users with nearly unlimited access to data and information anytime, anywhere. While “always on” users represent a tremendous opportunity for businesses to increase engagement, revenue, and customer loyalty, they also create unprecedented mobile delivery challenges. In this e-book, we will delve into these challenges and learn how to master them by optimizing for fast APIs, mobile apps, and mobile sites. But before we do that, let’s start our mobile story with some perspective: Approximately half of you reading this e-book will do so on mobile. That fact alone should be a compelling enough reason to keep reading, but in case it’s not, the following data illustrates the impact mobile growth has had on our technological landscape.
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mobile, mobile adoption, customer loyalty, always on
    
Akamai Technologies
Published By: Sitecore     Published Date: Feb 26, 2016
Mobile isn’t about devices, it’s about people. Understanding this helps mobile leaders deliver contextual content that creates personalized mobile customer experiences. With a mobile leadership mindset, you can build a platform for increasing engagement and loyalty – and driving better commerce results.
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wireless management, wireless, communications, business practices, commerce
    
Sitecore
Published By: Dell EMC     Published Date: Feb 07, 2018
Digital transformation is the process of creating value, growth, and competitive advantage through new offerings, business models, and business relationships that are data centric and data driven. It’s about changing the way that business gets done. This transformation also places IT at the forefront when making strategic business decisions related to redefining business processes and operational efficiencies, shifting work and employee productivity, changing customer relationships, increasing buyer loyalty, and transforming product and service revenue streams. IDC believes that IT organizations must assume a critical role in the forthcoming digital reinvention by assuming the position of being a critical business innovation platform. Intel Inside®. Powerful Productivity Outside. Intel logo are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.
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Dell EMC
Published By: Infor     Published Date: Jan 03, 2011
Taking full advantage of each customer interaction has become a strategic imperative. And customer-oriented companies in a wide range of industries must focus on developing a contact center that drives effective, consistent customer interactions and builds long-term customer loyalty. In this white paper, learn how leading organizations empower the contact center.
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infor, customer interaction, contact center, customer loyalty, roi
    
Infor
Published By: Infor     Published Date: Jan 03, 2011
Strategies for growth and loyalty in multi-channel customer-oriented organizations.
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infor, customer loyalty, customer interaction, customer relationship management, crm
    
Infor
Published By: Infor     Published Date: Jan 03, 2011
Drive lifetime customer loyalty and increase value at every customer touch point.
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infor, customer loyalty, crm interaction advisor, customer satisfaction, sales and marketing
    
Infor
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