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Home > Falcon Social > Handbook: UNDERSTANDING SOCIAL MEDIA ROI


White Paper Published By: Falcon Social
Falcon Social
Published:  Dec 02, 2015
Type:  White Paper
Length:  17 pages

Teams and budgets have grown, and tools and channels have proliferated. This has increased both the challenge and the importance of measuring the ROI of social media marketing for the majority of brands. Knowing the impact of their social marketing activities is critical for any company that wishes to be strategically smart on social. The aim of this handbook is to give the knowledge, tactics and tools to help brands better understand the value of their social marketing in terms of ROI.

Tags : 
falcon social, marketing roi, roi, social media marketing, social marketing, social media, interactive marketing, customer experience/engagement

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