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Creating a Content Marketing Strategy: 6 Best Practices That Work

White Paper Published By: Act-On
Act-On
Published:  Jul 08, 2015
Type:  White Paper
Length:  15 pages

42% of marketers cite the lack of a content marketing strategy as their main challenge to achieving content marketing success (Ascend2 research). While many marketers are using content marketing, an effective content marketing strategy doesn’t create itself. It requires careful planning and focused execution. So how do you get started? Our eBook will give you six best practices to develop and deploy a content marketing strategy that drives results.



Tags : 
cms, content, strategy, best practices, content management systems, business intelligence, reputation monitoring, market research

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